diff --git a/website/common/script/content/constants/events.js b/website/common/script/content/constants/events.js
index cb10df5a46..45b8a36de4 100644
--- a/website/common/script/content/constants/events.js
+++ b/website/common/script/content/constants/events.js
@@ -14,10 +14,15 @@ const gemsPromo = {
 // Unless we want a precise ending, for example during a Gems sale / promotion.
 export const EVENTS = {
   noCurrentEvent2021: {
-    start: '2021-01-31T20:00-05:00',
-    end: '2021-03-20T08:00-05:00',
+    start: '2021-02-16T08:00-05:00',
+    end: '2021-03-07T08:00-05:00',
     season: 'normal',
   },
+  valentines2021: {
+    start: '2021-02-07T08:00-05:00',
+    end: '2021-02-16T08:00-05:00',
+    season: 'valentines',
+  },
   winter2021: {
     start: '2020-12-17T08:00-05:00',
     end: '2021-01-31T20:00-05:00',
diff --git a/website/common/script/content/hatching-potions.js b/website/common/script/content/hatching-potions.js
index 92c34f1084..7b30a53796 100644
--- a/website/common/script/content/hatching-potions.js
+++ b/website/common/script/content/hatching-potions.js
@@ -66,7 +66,7 @@ const premium = {
     text: t('hatchingPotionCupid'),
     limited: true,
     canBuy () {
-      return moment().isBefore('2020-03-02');
+      return moment().isBefore('2021-02-28T20:00-05:00');
     },
   },
   Shimmer: {
@@ -240,7 +240,7 @@ const premium = {
     text: t('hatchingPotionRoseQuartz'),
     limited: true,
     canBuy () {
-      return moment().isBefore('2020-03-02');
+      return moment().isBefore('2021-02-28T20:00-05:00');
     },
   },
   Celestial: {
diff --git a/website/common/script/content/index.js b/website/common/script/content/index.js
index 44f87bb584..acf9abc128 100644
--- a/website/common/script/content/index.js
+++ b/website/common/script/content/index.js
@@ -119,7 +119,7 @@ api.cardTypes = {
   valentine: {
     key: 'valentine',
     messageOptions: 4,
-    yearRound: moment().isBefore('2020-03-02'),
+    yearRound: moment().isBefore('2021-02-28T20:00-05:00'),
   },
   birthday: {
     key: 'birthday',